The Storytellers 

Stories and storytelling are an essential part of our social fabric. They can shape how we see ourselves, each other, and even the organisations we choose to engage with.

 

The best stories share at least one thing in common - the power to make people feel something. Whether it's empowered, entertained, educated, convinced, nostalgic - a ‘good’ story will draw its audience in and connect them through a shared sensation.

 

The Storytellers series has been created in collaboration with excellent storytellers from a broad range of industries, all of whom have kindly shared their wisdom on what they believe makes a ‘good’ story, how they tell a ‘good’ story and why storytelling is – and always will be – so important.